Archive for March, 2011

This post was written for and appeared originally on the R2integrated blog. Major brands are investing serious time and serious dollars into geolocation. Whether that be Bravo or MTV on Foursquare or McDonald’s on Facebook Deals (an extension of Facebook Places). Geolocation has been on the tip of tongues since Foursquare launched at SXSW 2009. […]


So this is my second Ignite presentation I’ve been to in the past week (the other one being Ignite Baltimore 7). Since it’s kind of a firestorm of information, I’ve captured a key takeaway from each presentation. Enjoy! (btw, I will update with YouTube links when they are released) freak flag-flying (what, why, and how) […]


Social Media Gurus don’t do the job of the community manager. Content Leader Ben Martin admits this session is not for the social media experts, but offers a Think Web First – Go from the web or social media, popular ideas get pushed to the email newsletter and then escalated to the magazine. Relevance – […]


… to just shut up and listen. Something to think about. Gratuitous Plug: Myself, KiKi L’Italien, Peter Hutchins and Linda Chreno will be giving a session entitled Masters of Monitoring: Making Sense of Social Media Information at the ASAE Great Ideas Conference in Colorado Springs. Our session is on Tuesday, March 15th at 11:45am (local time). […]