Archive for the ‘Twitter’ Category

Disclosure: PowerPivot is a client of mine, and the awesome chick in the blue shirt in the video is someone I work with often. In no way has the PowerPivot team asked me to write this post or talk about the tool. I thought it was awesome and useful to my readers, hence why I’m […]


Follow Friday (aka #FF or #followfriday) is a phenomenon on Twitter that has been around as long as I can remember. The purpose of Follow Friday is to share with your Twitter followers people who you feel are worth following and why. This helps the Twitter community grow and our networks to become bigger and […]


My top 11 common twitter mistakes, in no particular order. Why 11? Well in top 10 lists, I’m always looking for a little something extra. 1. Broadcasting constantly Twitter is a conversation, don’t forget that. One thing I see brands doing too much is constantly broadcasting out information and not acknowledging the conversations that are […]


I’ve written before about how blogging has become more of my thing at conference (#6) as of late. For me I seem to get a lot more out of the process of live-blogging than I do tweeting a session. Not to say that Twitter isn’t valuable and that I haven’t gotten a lot out of […]


I’ve talked many times about how at AAPA we use personal accounts on Twitter. Some are branded, some are not. But really the crux of strategy is the use of Hashtags to communicate. So why hashtags you may ask? Well… The main purpose of the AAPA Twitter accounts is to help connect PAs. We do […]


So there are a lot of posts in my drafts folder just waiting for a moment of attention to finally be finished. This is one of those many posts. Twitter lists launched awhile ago. I’ve set them up on my work Twitter account, have gone through all the people I follow and tried to classify […]


Lately I’ve been working on establishing branding guidelines (actually more like suggestions) for AAPA employees who are using social media for work purposes. It got me thinking… These guidelines can’t be mandatory because so much of the individual is tied into these accounts. If I ever chose to leave the association I would surrender my […]


So everyone once in awhile I write a really good post that I’m proud of. Well this time I did it, but it wasn’t even for this blog. It was for The PAnel, a conference based blog that I run for the association I work for. This great post was about teaching readers how to […]


Disclosure: I’m not a lawyer, I have no background in law. I respect those that do, but my statements below are based purely on my own use of common sense & trust in individuals. If you take issue with my statements, I invite you to comment & add to the discussion. Call me naive, but […]


Think about what it means. At AAPA we don’t do .org accounts on Twitter. There is no @AAPA.org or whatever, individual employees have accounts & that is it. Some may think I’m crazy, but take a look at the pictures to the left… Now compare the followers… @GuyKawasaki – 188,517 followers @alltop – 8,851 I’m […]